About Uncommon

Uncommon foods are original foods.

Unique and historic origins make foods uncommon. Original foods have a specific origin—a place where their ingredients grow and are raised and where countless generations have developed recipes exalting these superb ingredients.

Common foods, on the other hand, are imitations made anywhere, which misleadingly adopt the names and reputations of originals.

The Uncommon Flavors of Europe: Deliciously Italian program helps you identify and enjoy three uncommon originals—Asiago PDO, Speck Alto Adige PGI, and Pecorino Romano PDO.

Connecting Food Values

The Local Foods Movement in North America and the European Union Quality System share many of the same values. They both celebrate foods that rely on local conditions for their production while supporting generations of family farmers. Respect for the environment and the promotion of sustainable agricultural practices are central to both as well. While quality foods from Europe travel a substantial distance to North America, they arrive with the assurance that purchasing these uncommon originals, made under quality standards that ensure food safety and traceability, supports local communities of origin.

Tasting The Difference

In the end, it all comes down to tasting the difference. The Uncommon Flavors of Europe shine through in every deliciously original bite of Asiago PDO, Speck Alto Adige PGI, and Pecorino Romano PDO. Avoid the common; enjoy these uncommon Italian originals.